Tata Communications helps bring Formula 1 broadcasts to life

“ Most of the content that we see on our mobiles and iPads and smart TVs is really the content that we used to see with the set-top box. It is just available on these devices... going forward the content that the new generation or the younger generation sees will be so different.”

Tata Communications has announced strategic partnerships with Nvidia through its Kairos Cloud platform, providing the AI infrastructure necessary to realise these ambitions.

“ We have leveraged that AI infrastructure and curated it for media and entertainment industry and use cases, so we are very much at the deep end of doing this and doing it for some of our core customers,” Dhaval notes.

As F1 continues to break viewing records and expand globally, the infrastructure powering its broadcasts ensures that no matter where fans are watching from – whether it’ s Singapore, São Paulo or Silverstone – they’ re always just milliseconds away from the action.

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