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As the sun sets on 2021 and businesses reflect on a world ravaged by the pandemic , it is technology that has provided green shoots of recovery and even prosperity .
Hybrid working — so long frowned upon by so many — proved to be highly critical to keeping up productivity .
This resulted in questions being asked over the need for so much office real estate too , as Microsoft reported that 70 % of workers wanted hybrid working to stay .
With so many confined to their homes , the huge surge in web traffic through ecommerce gave rise to many unicorns ( the London Stock Exchange reported a record year for IPOs , raising £ 16.8bn ) and some of the main online players such as Amazon benefited hugely from marketplace fees .
Those hyperscalers also used the extraordinary circumstances that gripped consumers and businesses to put cloud technology at the forefront of their strategy , raising the stakes for everyone with the clandestine threat of cybersecurity .
But it is in the emergent power of augmented reality , artificial intelligence and automation that we see the widest impact . It ’ s through these tools that our customer experience will reach new levels , sustainability goals can be reached and intelligence can create operational efficiencies at scale .
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