touch-points is the benchmark , and disruptive business models are further raising the bar .
The UK business is Salesforce ’ s # 1 market in EMEA and we have significantly grown our presence in recent years . Over the next five years , Salesforce is committed to supporting the growth of Britain as a hub of technology excellence . As the pace of innovation and demand for digital talent increases , UK companies need to empower both current and potential teams with the tools to learn . As advocates of workforce development for all and creators of the free online learning platform , Trailhead , Salesforce plans to take a leading role in making digital skills more accessible .
What advice would you give to a business looking to enhance and reinvigorate its customer relationships ? Increasingly , customers do not settle for fragmented experiences and expect brands to know and care about them . Embracing new technologies and utilising AI allows companies to stay a cut above . AI helps companies to understand how and when to engage with customers to drive loyalty through higher-quality experience , leading to improved business performance . Leveraging AI to drive the most relevant mix of product and channel recommendations to optimise channel engagement and customer satisfaction is just one way to enhance and invigorate customer relationships .
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