BNP PARIBAS CARDIF
they ’ re built into the new architecture . Data is core to that , but the real impact is not so much on the technology as much as how we implement change . In particular , what is the customer experience impact of any given change ?”
“ We ’ re not a technology company , we ’ re an insurance company ,” adds Kennelly . “ We ’ ve got a laser focus on the fact that our mission is to deliver tailored , best-in-class and fit-for-purpose insurance solutions to improve the risk management and quality of life for our customers . Technology isn ’ t the be all and end all , because there will be cases where we have customers who are very receptive to and demanding of high technology , and customers who are the exact opposite . It ’ s very important that we have a real and accurate sense of what our customers are looking for .” BNP Paribas Cardif utilises data to The BNP Paribas 360 ° 2017 Corporate Film : Discover the other VR-based solutions available to BNP Paribas customers 118 December 2017