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though , it ’ s about helping McLaren keep pace with the competition as it embarks on its own individual digital transformation journey .
“ Speed for us is table stakes ,” Allert says candidly . “ The rate of innovation you need to keep pace in Formula 1 , for instance , is phenomenal . For example , we ' re developing a part of a Formula 1 car , every 12 minutes , 24 hours a day , 7 days a week , for 9 months of the year .”
“ For us , the next revolution isn ’ t just about the software and the platforms you ' re putting in , it ’ s what people are doing with them and I think that holds true for any industry ,” he adds . “ Dell Technologies is enabling us across all these areas .”
Like it or not , digitisation is a path that almost every business will have to take but having tread that journey before , Dell Technologies seems well-equipped to offer a helping hand . FEBRUARY 2019