Technology Magazine January 2021 | Page 36

Azure
SUCCESS CRITICAL
DATA CENTRES
Azure
sustainability | The mechanics of reducing the carbon footprint of Microsoft ’ s data centers
CLICK TO WATCH | 6:37
36

“Reducing climate change is critical to the sector ’ s future success ”

— Andy Brierley , Rackspace Technology
businesses move forward and seen as a positive process , as opposed to one that is a burden . There is a misconception that having more servers is the way forward . While they are able to store large volumes of data , they do not reduce the power needed and increase cooling costs in the data centre , and only a few of the capabilities of these servers are ever fully utilised . There must be smarter initiatives put in place .”
SUCCESS CRITICAL
But data centres themselves are more bullish that solutions can be found . Andy Brierley , UK GM at Rackspace Technology , identifies four areas which already look promising : liquid cooling , indirect outside air-cooling technology , data centre infrastructure management ( DCIM ) and data centre consolidation [ see box for details ].
JANUARY 2021