TEST TRENDS IN CX
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DIFFERENT TECHNOLOGIES USED BY AVERAGE CX TEAMS
25 % OF CX TEAMS TO CUT SPECIALISED TOOLS IN 2025
A quarter of customer experience teams will opt for “ good enough ” enterprise solutions , abandoning underutilised specialist tools in favour of streamlined tech stacks
CX QUALITY HITS ALL-TIME LOW IN 2024
Despite strong stock market performance , customer experience quality has reached its nadir , creating opportunities for bold organisations willing to invest in differentiation