HELEN HAWTHORN
AI / ML
ENTERPRISE AI EVOLUTION 2023-2025
2023
LEARNING PHASE - First enterprise AI experiments - Focus on technical feasibility
2024
HELEN HAWTHORN
TITLE : HEAD OF SOLUTIONS ENGINEERING , EMEA
COMPANY : ZOOM INDUSTRY : TECHNOLOGY
Engineering leader specialising in enterprise communications solutions . Expertise in AI implementation and technical customer success across EMEA markets .
EXPERIMENTATION PHASE - Rapid prototyping - Security challenges emerge - GPU shortages appear
2025
VALUE REALISATION PHASE - AI observability mainstreams - Agentic systems deployment - Human-AI collaboration focus - Data quality emphasis
Zoom sees shift to AI-first user interfaces and workplace collaboration Communications technology company Zoom predicts significant changes in how users interact with AI systems . Helen Hawthorn , Head of Solutions Engineering EMEA at Zoom , says “ AI-first user interfaces will blend conversational AI with graphical user interfaces to create intuitive , personalised interactions that adapt to user behaviours and needs .”
96 January 2025