FDC ( FOOD & DRUG CORPORATION )
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“ To be able to achieve this transformation successfully , IT needs to be looked at as disruptive innovators ”
— Bassam Baz , Head of IT
increased the customer satisfaction level , reduced inquiries , created triangle of transparency between FDC and customers , accelerated the time to market , and empowered sales reps to pursue more opportunities ,” he continues . “ On the other side , SFA has enabled sales supervisors to have up-to-the-minute information about their teams and related clients including geo-tracking , secure messaging , and productivity KPIs .”
Boasting a solid financial standing , it seems technology is also revolutionising all FDC functions . “ Digital transformation has changed the way employees engage with FDC through the HR self-service that enables employees to apply for leave from their mobiles , check their leave balance , examine pay slips and review performance results . This service had a realised cost savings while stepping towards an eco-friendly environment .”
Zeroing in on its operational expenditure ( OPEX ) rather than its capital expenditure ( CAPEX ), FDC also introduced standard , intuitive and sometimes off-theshelf mobile solutions , to become more agile and reactive .
With this in mind , FDC launched a cloud software as a service ( SaaS ) solution for its merchandising team which empowered merchandisers to have automated processes such as planogram checking , image capturing and shelf share . Besides this , it has also enabled FDC to have online visibility in promotion execution , with an onthe-fly notification system that allows the back-office team to act rapidly if products are close to expiration or unavailable . “ Another SaaS solution we introduced is called TreasuryX-
JULY 2018