EUROPE “ Digitisation is inevitable . It will happen anyways , so it ’ s better to take it in your own hands rather than let it happen to you . Any market player out there will tell you that digitisation is mission critical ”
— Kai-Ulrich Deissner Chief Financial Officer Technology
75 team because while it ’ s still doing the practical things of providing clear numbers and proper accounting , it ’ s also about establishing financial logic to measure our return on investment and productivity .”
Deissner adds that it ’ s been quite a challenge to lead traditional finance people to look more into the business and acting as collaborative business partners focusing on market and customer needs .
As Chief Financial Officer for the Technology & Innovation board area , Deissner is aware that this sense of financial logic isn ’ t just driving results in the company ’ s finance department but has impact on further operations within the company .
“ By bundling all our activities , it is also helping us use our resources to tackle some of the more challenging number work as well . This means we can spend less time producing reports and more time on interpreting the meaning of numbers , which enables us to support the business by providing a broad end-to-end thinking , combining financial , commercial and operative concerns for our business partners .”
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