Technology Magazine July 2022 | Page 119

What is Conversational AI ?
APPLICATION SECURITY customer and agent conversations . The transcribed conversations are then analysed to provide real-time recommendations to agents for quickly resolving customer queries . With Riva , T-Mobile improved accuracy by 10 % and was able to run the pipeline 10x faster .
Elon Musk Twitter takeover brings bots into line of fire Nick France , CTO at cybersecurity company Sectigo , believes that the Elon Musk Twitter takeover news is a good example of just how damaging bad bots can be .
" Musk – now unsure whether the US $ 44bn Twitter takeover is worthy , based on the number of bots plaguing the platform – has started the debate on how tech platforms can better verify digital identity . It ’ s not an issue that can ever be in the hands of a single person ; it ' s a business ' s job to implement identity-first security frameworks that secure and protect digital identities throughout their entire life cycles ."
France says that the top priority for all businesses should be to securely onboard all digital identities , humans , and machines .
“ Validating human identities – as well as the related devices used for the interaction like mobile devices – OS , etc ., will be critical " said France .
Good bots and bad bots Thomas Platt , head of sales at Netacea , says businesses are actually reliant on bots – third-party bots such as search engine crawlers ( e . g . Googlebot ), price and content aggregators , and partner services – because they ’ re making businesses money .
“ It ’ s therefore important to make the distinction between good bots and bad bots , because a bot management service that blocks all bot traffic would damage a website

What is Conversational AI ?

" Conversational AI primarily consists of three components : automatic speech recognition ( ASR ); natural language processing ( NLP ); and text-to-speech ( TTS ).
These three components can be further
divided into two categories : speech AI ( ASR and TTS ), which enables computers to transcribe speech and speak like humans ; and natural language processing ( NLP ), which can be compared to the processing of language in the human brain and helps to provide intelligence to conversational AI applications ."
and do more harm than good . A solution should be one that prioritises customers but also realises the importance of bots on SEO ,” said Platt .
Bad bots have the potential to cost businesses an average of 3.6 % of their online revenue , according to research conducted by Netacea on the cost of bots , which found that , for 25 % of the worst affected businesses , bots cost them more than $ 250mn a year . In that research , they also found that the businesses identified the
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