ASIA
it ’ s not about product , it ’ s about the experience we offer our customers ,” says Ryman . “ It ’ s not just about them buying a policy and us paying them for a claim , but about becoming more of a partner for them .”
AXA has a pool of data scientists and has already deployed big data technology to optimally match the right financial consultants to customers based on their profiles , deliver personalised offers and identify next most relevant products or services for its customers .
“ Thanks to big data that enables automatic risk underwriting , we are introducing guaranteed offers for
AXA SERVES OVER ONE MILLION CUSTOMERS IN HONG KONG AND MACAU
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