Technology Magazine March 2019 | Page 344

BOISE STATE UNIVERSITY
344 independent junior college two years later . In 2019 , wwwwit has over 24,000 attendees and was reclassified in 2015 as a Carnegie doctoral research university , as well as placing 45th on the US News and World Report ’ s 2019 list of Most Innovative Universities . This year is also on track to have the institution ’ s largest first-year class in the university ’ s history .
To manage the ever-growing student body , Bolt and the rest of the Boise State ’ s IT department are working to begin the implementation of their campus-wide CRM over the next year , with incremental rollouts expected to begin in late 2019 . “ We don ’ t yet have a CRM for students that are in the K-12 environment . They ’ re our future pipeline if you ’ re looking at it from a strictly sales point of view . And at the other end of the spectrum , we have programs at the university that cater to the retirement community and ongoing education . The lifespan of a customer for us could be 60 years long ,” explains Bolt . “ But right now , we only have a CRM for the bookends of our lifecycle : applicants and alumni . We have nothing in between that manages the most
important part .” Managing IT governance strategy at an enterprise-scale educational institution presents its own unique difficulties , particularly when implementing campus-wide technology transformation . Bolt reflects on the challenges to be faced in order to successfully roll out the CRM : “ There ’ s managing technology change in a very disparate environment , learning how to manage change rollouts , and also being accepting of the fact that some
MARCH 2019