just trying to create digital features which do not always add value .”
For example , Spellerberg says , the company created its own consumer loan origination system , which accepts digital applications for auto loans , credit cards , personal loans and more . Since its launch in spring 2017 , the system has processed $ 1 billion in loan originations , with more than 94,000 loan applications processed in 2018 alone .
“ We streamlined that entire process , not only for our members , but also for our employees ,” notes Spellerberg . “ We also developed our own awardwinning mobile app .” Alliant established a proprietary app that focused on design and simplifying the customer experience . The firm added biometric authentication , in-app messaging , debit and credit card management tools , and other enhancements that made banking easier . Over the last four years , Alliant has increased mobile banking users by 208 %. Spellerberg says Alliant is also currently working on two more projects aimed at improving and streamlining the digital banking experience for its customers and employees alike .
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