THE TECHNOLOGY INTERVIEW
“ In short, the leap forward isn’ t just that Wi-Fi is everywhere, it’ s that it performs when it matters most”
Norman Rice Chief Commercial Officer Extreme Networks traffic flow, dwell times, app engagement, concession demand and purchasing trends, helping operators optimise staffing, reduce wait times, improve safety and personalise experiences for their guests.”
Providing performance under pressure Thanks to Extreme’ s solutions, fullstadium Wi-Fi’ s focus is not just about coverage. Now, it is able to supply reliability at never-before-seen levels – and in an atmosphere often acknowledged as chaotic, disrupting delivery.
“ Full-stadium Wi-Fi is now delivering performance in one of the most demanding environments in the world,” Norman says.“ Today’ s networks are built to handle tens of thousands of simultaneous connections without slowing down, even at absolute peak moments. Those peak moments matter.
“ In previous tournaments, networks were often engineered for‘ average’ usage. Now, they’ re designed for the surge like goal celebrations, video reviews, halftime rushes and last-minute drama when every fan reaches for their phone at once. Modern infrastructure delivers ultra-low latency, higher throughput and seamless roaming throughout the venue, so connectivity feels instant and uninterrupted.”
This, Norman emphasises, supports both fans and essentials. Extreme’ s advanced Wi-Fi capabilities power mission-critical systems like security cameras, access control, digital ticketing, fire safety systems and point-of-sale terminals, all while still delivering
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