Technology Magazine November 2023 | Page 71

ENTERPRISE IT

AUGMENTED S CAN DRIVE S VALUE

“ At IBM , we use the phrase ‘ augmented intelligence ’ because we have the principle that humans should be the ones making decisions , with technology providing insight and analysis .”
The idea of augmented intelligence is not about machines usurping human roles but enriching them . It is about leveraging AI-driven algorithms and large language models to enhance human decision-making . “ The technology is there to provide insight , analysis and recommendation ,” Britt adds , “ but it ’ s a human being making a decision .”
The evolution of jobs When asked about how AI could change job roles , Britt argues for a broader historical perspective . “ Whenever there ’ s been a significant evolution of technology – whether it ’ s the introduction of the cotton machine , the automobile replacing horse and cart , or whether it ’ s the advent of the computer or the internet – it typically creates more jobs than it displaces ,” he notes .
Referencing an IBM Institute for Business Value survey involving over 3,000 business leaders , Britt highlights that AI will have
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