AI / ML
Extreme ’ s latest solutions are enhancing connectivity in the NFL
WATCH NOW
Extreme Networks Transforms the Fan Journey for the 2023 NFL Season
experiences , whether that is leaning into network analytics for insights on fan preferences or rolling out new in-stadium services like self-service retail or in-stadium apps .”
Enhancing the fan experience According to research from FC Barcelona ’ s Innovation Hub , AR and VR technologies have become increasingly popular in the world of sports in recent years . With a particular uptick in these technologies since the COVID-19 pandemic , they offer the potential to enhance the fan experience by providing a more immersive and interactive way to watch sports events .
While full-scale AR and VR implementations are not yet widespread in NFL stadiums , other sports organisations are leading the way . For instance , the Los Angeles Rams have partnered with AR company 8i to create a virtual experience for fans using their stadium ’ s app . The app allows access to AR content , such as virtual player locker rooms and interactive play diagrams – all with the aim of enhancing the game day experience .
The Green Bay Packers , meanwhile , recently upgraded their historic Lambeau Field with a new Wi-Fi 6E network . Fans attending games this season will be able to benefit from seamless connectivity to capture and share their favourite moments as well as take advantage of mobile services like concessions and ticketing .
technologymagazine . com 165