DATA IS OMNIPRESENT
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“ You can have the best tools in the world , but they ’ ll be redundant if you haven ’ t got the correct procedures in place .”
— Ed Bullen Head of Data Engineering and Data Science , Telstra Purple EMEA
DATA IS OMNIPRESENT
Businesses produce and process data more than ever before , and it has become increasingly important to derive value from it .
“ Historically , a business ’ value was measured in terms of physical items manufactured and sold or fixed assets – the buildings , premises and machinery that it has ,” says Ed Bullen , Head of Data Engineering and Data Science , Telstra Purple EMEA . “ In the present day , however , businesses are realising that their value actually stems from , and resides in ,
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