Technology Magazine September 2020 | Page 206

TELSTRA PURPLE
206 the data that they have . This includes data about their customers and operations , how well and efficiently they can operate based on that data , and the interactions and transactions that they have with suppliers and clients .”
Data then represents an untapped source for many companies , which is precisely where Telstra Purple comes in . “ Everything we do in terms of designing our projects and solutions is to help companies drive more revenue , reduce costs and increase

“ We helped Genomics England reduce their IT costs because we were able to map projects and application activity to the cloud and IT billing costs ”

— Ed Bullen Head of Data Engineering and Data Science , Telstra Purple EMEA
their competitive advantage by Continues on page 208

“ We helped Genomics England reduce their IT costs because we were able to map projects and application activity to the cloud and IT billing cost ”

— Ed Bullen Head of Data Engineering and Data Science , Telstra Purple EMEA
SEPTEMBER 2020