Technology Magazine September 2022 | Page 248

OSN
from a technical point of view , is connected to the new streaming ecosystem and carry only some base services from the satellite world .”
“ Again , the goal is to utilise the same components and achieve an organic transformation between the current state , this hybrid state and the final state , which is the internet-connected sector box .”
What ’ s next for OSN , and what can we expect for the future of the media streaming market ? Looking to the future , partnerships remain one of the most critical factors in OSN ’ s growth strategy .
“ The role and the added value of the strong local brands is , I think , hugely important ,” Riz comments .
“ A brand like OSN can really talk to the local customers and can create the right mix of contents , as well as guide and help to discover the content in a way that is appealing to the market . I really believe that , based on the recent trends and changes in the industry , its long-term partners rediscover this value .”
In order to provide the best possible user experience , OSN is working hard to build and strengthen its partnerships .
“ In this industry , we always say that the whole industry is about three things : the exclusivity , because you want to create revenue quickly that you can then reinvest into the next content ; the partnerships , because they help us to maximise the content monetisation capability of the industry ; and how we manage and utilise the long-tail content .”
When asked what OSN ' s broadcasting services will look like in five years ’ time , Riz 248 September 2022