RENTOKIL INITIAL
1925
Rentokil Initial was founded in 1925
“ We are doing all kinds of exciting things in the data space , including with AI and machine learning , but this all starts with getting the basics right ,” Graham concludes . “ If you have strong data foundations in place , you can build upon it . For example , if you take the supermarket industry and especially the big multinationals , if you have common codification and names for the different parts of the building , you can understand the types of pests , time of year and location , and start to really identify patterns . You can then spot factors that allow us to make more informed recommendations , which lead to greater success and efficiency in the customer experience and our ability to manage pests .
“ Then , if you take that up another level , we are starting to introduce AI . Recently , we purchased an Israeli company with some really innovative AI technology that allows the identification of pests via cameras . If you mix this in with the hundreds of thousands of connected devices we have installed on customer sites , we will have millions and millions of data points being streamed into us on a daily basis . We end up being able to say with certainty that it was the Black Rat , in the Kitchen by the waste bin .
“ Ultimately we are becoming an innovation-led , data-driven company . This leads you right back to the data and the criticality of getting the data right .” 212 September 2023