RAHUL PATHAK
THE TECHNOLOGY INTERVIEW
RAHUL PATHAK
TITLE: VP DATA & AI GTM
COMPANY: AMAZON WEB SERVICES( AWS)
INDUSTRY: TECHNOLOGY
Rahul Pathak is the VP of Data and AI Go-To-Market( GTM) at Amazon Web Services( AWS), leading strategies to enhance customer experiences through artificial intelligence and machine learning solutions. He joined AWS in November 2011, marking over 13 years with the company.
“ Today, anyone with a credit card can access state of the art AI – the real differentiator is when you can combine that AI with the unique data you have about your business and customers”
RAHUL PATHAK, VP DATA & AI GTM, AWS such as Amazon Redshift and Amazon Aurora – products I helped develop earlier in my time at AWS – customers can build robust data pipelines and databases that fuel generative AI solutions.”
This integration between established data infrastructure nd newer AI capabilities is central to AWS’ s competitive positioning.“ Data is at the core of every AI initiative, especially generative AI, where the quality and relevance of data directly impacts the accuracy, creativity and reliability of AI models,” he says.
Amazon Nova models transform creative workflows through multimodal capabilities The company’ s multimodal Nova foundation models, announced at the 2024 edition of AWS re: Invent in December, process text, images and video prompts simultaneously, with early adopters already implementing these capabilities in production environments. Rahul highlights digital marketing firm Dentsu as a prime example of creative workflow transformation.
“ Dentsu is integrating Amazon Nova Reel – a state-of-the-art image generation model that creates
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