ASIA
BNP Paribas Cardif head office
“ We are very committed to the Japanese market . We have been growing faster than the market for about 14 years ,” says Edgerton . “ We ’ re not a normal insurance business – we work with partners on bank insurance which distribute our products . Facing strong competition , we realised that the best way we could compete was with customer experience . That started our transformation .”
As a result , BNP Paribas Cardif in Japan has stormed ahead of other businesses and shed competition , upgrading along the way without negatively impacting customers . According to Kennelly , the technology transformation
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