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“ We really leverage our partners to help us understand what ’ s new and what ’ s out there ”
— Tim Nall , Senior Vice President and Chief Information Officer , Brown Forman the capabilities of AI , but on what it needs to make it work and the importance of the human touch .
“ It ’ s something that ’ s not really new ; if you played chess against your computer in the Eighties , that ’ s AI ,” Sorsa qualifies . “ But in terms of the practical applications , so far we use AI to identify our competitors , to organise our data into a useable format , and probability algorithms which help the end user with data harmonisation .”
The role of education in AI at Brown- Forman is definitive . Through education
FEBRUARY 2020