AI PLATFORMS
“ AI in sports also helps automate and speed up all processes that surround telling a more immersive story for fans ”
RICHARD EINSTEIN SENIOR GLOBAL PRODUCT MANAGER FOR SPORTS , VIZRT
“ We activated all the athletics facilities with our patented Spark Compass platform to integrate with fans through the Rebel Rewards app . Even prior to Pokémon Go , we activated the sponsor partner ’ s location with interactive , geo-located AR games ; so if you found the Ole Miss receiver in AR using your phone and were fast enough to throw him a virtual ball that he could catch , you ’ d win a free lunch at the location you were at – and get 10 extra Bonus Rewards Points ”.
IBM Watson brings augmented reality to Wimbledon Spark Compass have also formed powerful partnerships with the likes of IBM Watson , during the Wimbledon tournament at the All England Lawn and Tennis Club ( AELTC ). Instead of activating virtual players , Spark
122 March 2022