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upskill or reskill existing employees who have automated many aspects of their usual roles . We think that Digital Adoption Platforms like Userlane will play a key part in this process .
Q . WHAT SETS USERLANE APART FROM THE OTHER PLATFORMS AVAILABLE ?
» Since the concept of the Digital Adoption Platform is still a relatively new one , there are only a handful of significant players in our market . What sets Userlane apart is that we practice what we preach – and that is a commitment to simplicity . Our ultimate goal is to make using software simpler , therefore it ’ s especially important that our adoption platform itself can be intuitively adopted . Userlane requires no technical skills or complex setup , allowing anyone to get started autonomously and see the value straight away . There is no complex implementation process or maintenance effort . The platform is very intuitive ; users can build and maintain interactive training content without the need to constantly rely on customer support . At the same time , we work closely with every customer to ensure they meet their specific objectives .
Q . HOW DO YOU SEE THE MARKET AND YOUR PRODUCT DEVELOPING OVER THE NEXT FIVE YEARS ?
» There is so much potential in this space – especially as the category is still very new . Fundamentally , however , we ’ re focused on developing solutions that enable everyone to feel empowered by technology , not frustrated or threatened . Moreover , we want to give businesses and their employees the confidence to manage digital change as they continue to rapidly
24 March 2022